Embroidery Industry Trends And Challenges In 2011
Recently I was interviewed by a writer, Chris Ruvo from Stitches Magazine about the Embroidery Industry Trends and the challenges that embroiderers are facing in 2011. This interview in on the Research tab page of the Stitches Magazine website.
In this Podcast I spoke about how embroiderers can diversify their product offerings to bring in more dollars to their business. One of the big trends is the combining of embroidery with digital printing. When you are combining the two medians you can create a low stitch count design but yet it can look like a high dollar product.
Another trend this year is the Rhinestone transfers. This can be offered alone or in combination with the embroidery to add even greater value to your product offerings.
The embroiderers need to be able to diversify and add more services to their product line. In today’s market the average embroiderer cannot survive on embroidery alone. They must be willing to add other products and services to attract more clients and be able to offer their current clients more choices.
Click on the link The Embroidery Industry Trends And Challenges podcast and listen to the entire interview. This may help you plan for your future growth within your embroidery business.
Joyce Jagger
The Embroidery Coach
Evaluating Your Current Business Plans And Creating A New Plan For 2011
Evaluating my current business plan and creating a new plan is a task that I look forward to at the end of every year. This is the end of the year, 2010. It is hard to believe that another year has passed so quickly but here we are. At the end of every year, I like to take some time to reflect on what I have done within the past year and see what changes I need to make in my business plan to make some improvements for this new upcoming year.
Napoleon Hill says “The majority of men meet with failure because (they don’t create) new plans to take the place of those that fail.” I have found that to be very true. It is extremely important to evaluate what is working and what is not!
This has been a great year for me. I have accomplished a lot more than I had planned at the beginning of this year and it really is a wonderful feeling. I have also not been able to finish some of the projects that I had started, but I am continuing on with those projects into the New Year. They will be finished.
This past year I wrote a book, “The Truth About Embroidery Business Success”, I did a lot of traveling helping new embroiderers get their business of the ground, I taught some marketing courses and embroidery training courses on the “Embroidery Cruise to Success”, and I totally rebuilt my website, www.EmbroideryTipsandMore.com. Rebuilding my video training website was a huge project and took several months to complete, but now I am adding to it each month. I also created a new website called www.EmbroideryBusinessSuccess.com .
This year I had the honor to be named as one of the “20 Creative Thinkers” by “Stitches Magazine” and I was also named as one of the “56 Most Powerful People” in the Apparel Decorating Industry. That was a huge honor and I am very grateful to Nicole Rollender of “Stitches Magazine” for helping to make this happen!
Printwear magazine contacted me this past year to write articles for their magazine and this New Year, I will be speaking at their NBM tradeshows throughout 2011. If you are unable to attend the shows in person, you can attend the classes on line.
I will so be speaking at the ASI Show in Chicago in July of 2011.
This New Year I will be teaching on the “Embroidery Cruise to Success” again and I will be adding a lot of new information to my Embroidery Tips and More website as well as my other websites. I will be redoing several other websites and adding Embroidery Software Training.
This is going to be another exciting year of growth for me and my business! I am really looking forward to all of the new opportunities that are still awaiting me!
Make sure that you take the time out to really reflect on what you have been able to accomplish this past year and update your business plan for the New Year. If you have not yet created a Business Plan, let me help you get that process started. I have created a Business Plan template for you to help get you started. Purchase my book and this will help you even further to get this process started quickly!
